Wednesday, June 27, 2007

Consultant - naming Your Business

So the first thing potential customers come in contact with your business is its name. It is vital to your business, so look for a name which is promising, somehow exclusive and also describes Your business.

So how to proceed? First get a pen and paper and describe what you are doing, what are the services that you offer and the benefits customer will have using your services. What can you do better than others? Then make a list of the phrases and words that describe best what You are doing. Ask Your friends and relatives how they would describe. Be creative, you can also compose new words using pieces of two words or so. Combine these words keep going. Look for words with similar meanings of what you wrote already down. Combine them to new phrases until at the end you have your name.

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